Why is reading so important: 10 Benefits of Reading: Why You Should Read Every Day

Опубликовано: August 4, 2023 в 7:55 am

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Категории: Miscellaneous

Why is reading so important for children?

In this article

According to the United Nations UK (UNUK), literacy is a fundamental human right for all children, youths and adults. Worldwide nearly a billion people entered the 21st century unable to read a book or sign their names.

In the UK the literacy rate is 99%, which means one in every hundred people struggle to read and write. 95% of all employment in the UK requires employees to be able to read, and the effect of having poor literacy skills has a negative impact on career progression and earnings.

The National Literacy Trust reports that 16% of UK adults are considered to be “functionally illiterate”; this means that although they may have some basic literacy skills – they can read and write – they are lacking the level of literacy necessary for coping with most jobs and many everyday situations. Lacking vital literacy skills holds a person back at every stage of their life.

As a child they won’t be able to succeed at school, as a young adult they will be locked out of the job market, and as a parent they won’t be able to support their own child’s learning. This intergenerational cycle makes social mobility and a fairer society more difficult. It also undermines the UK’s economic competitiveness, costing the taxpayer £2.5 billion every year according to accountancy firm KPMG.

These are some of the reasons that reading is an important skill for children to learn.

How young do you start?

It is never too early to start reading and storytelling with children. You might not think about reading to a young baby, but even babies as young as six months old can actually benefit from hearing you read to them. It trains their ear to hearing the rhythm of language, making it easier for them to pay attention to longer sentences later on.

At this age the content of the book is not important, so stories written for older children are fine to read; it is about them hearing the spoken words, your voice and the patterns of speech. Spending time together and reading stories also nurtures your relationship with your baby.

From about a year old, babies start to get interested in books as toys. They enjoy physically exploring them, which is why cloth, textured and picture books are so popular. Books that have simple pictures paired with single words help babies learn their first vocabulary.

Point to what you are talking about, especially when there are two or more pictures on a page, so that they start to make the connection between the sound of the word and the picture. Because of their natural rhythm, nursery rhymes are great to read to one-year-olds.

Their flow allows you to naturally pause before something important which lets the child’s brain catch up with the words that you are saying. Colourful pictures with labels can help your child; you can say, “where’s the dog?” and they can point at it showing they comprehend.

Reading with two-and three-year-olds

At this age a toddler is ready for more complex pictures and stories. They love stories that describe something familiar to them, like going to the park or to the shops. Toddlers also love re-reading favourite stories, and they begin to recognise familiar words that you point out. You can try pausing mid-sentence to see whether your child fills in the next word and encourage them to retell familiar stories in their own words.

At three they will be ready to start graduating to real stories with simple plots. This level of book tends to have three or four sentences per page and is often about a character that has an obstacle to overcome such as looking for something, the steps they take to find it, and finally there is a happy ending when they find it.

This is a good time to introduce simple non-fiction books such as books about dogs or dinosaurs; these will start to teach them about subjects that interest them. This is also a good time to start pointing at the text as you read rather than the pictures, which helps children begin to learn that you read from the top to the bottom of the page, and from left to right.

If you follow the text with your finger as you read they will begin to recognise the text, the vocal sound of the words and they often join in with you when reading familiar stories.

As you read, explain new words to your child, for example if a character is described as “grumpy” you could explain that it means they are not very happy. This will also give you an opportunity to talk about how characters are feeling, why is the character grumpy? What would make the character happy? This helps to develop a child’s emotional and problem-solving skills.

Reading with four-and five-year-olds

By this age, children are at a pre-reading stage where they begin to focus on the text. When they start school, in the Reception class they will be taught a method of learning to read words called phonetics, reading the letters in the word by saying the sounds they represent.

When you read with your child you can start to do this by reading part of a sentence, pausing and letting the child sound out and then read a word, for example “The ball is r / e/ d – red”. These simple phonics word games help your child to recognise the words, their pronunciations, and it will support what they are learning in school.

Some words will be harder for this phonetics method because the sounds and letters don’t match the rules, for example “the”, but by pointing to the word as you read it, you child will begin to recognise these words.

Once children start school they will be bringing books home to read. Set aside time to listen to your child read. If they get stuck on a word, remind them to say it phonetically. As your child is learning to read, it is important to continue reading to and with them. Keep reading a fun activity because there will be times when they find reading for themselves hard going.

By reading stories or non-fiction to them that are slightly more complicated than they are currently reading themselves can widen their vocabulary by introducing new words, even if they are not ready to read them yet.

From six years and upwards

Just because your child is learning to read for themselves is no reason to stop reading to and with them. The ritual of bedtime stories is a great opportunity to advance their vocabulary and their enjoyment of stories. Continue to have those conversations about what you are reading, the different characters and plots.

Reading should be kept a fun and enjoyable experience and very soon your child will make the transition from learning to read to reading to learn.

Don’t stop with books – take any opportunity to read with and to your children, for example road signs, posters, recipes when you cook with your children, menus; it can be fun for older children to look at menus and work out what they want to eat. There are plenty of ways you can make reading fun and improve their literacy skills.

What are the benefits of reading for children?

Children who read frequently and who are read to regularly, improve their reading skills; it is definitely a case of “practice makes perfect”.

Other benefits of this enjoyable pastime include:

  • Bonding – Reading provides great opportunities for you and your child to spend time together and take time out during otherwise busy days. Children feel secure when they are being read to, and showing your child a positive attitude towards books and reading helps children to view literacy in a positive way.
  • Language development and vocabulary expansion – Research has shown that babies who are read to and talked to score higher in language skills than babies who are not. American paediatric studies suggest that this link extends throughout childhood into the teen years and that those verbal interactions between parents and children such as reading and talking, may promote higher language and IQ scores all the way up to the mid-teens. Children learn new words as they read and, subconsciously, they absorb information on how to structure sentences and how to use words and other language features effectively in their writing and speaking.
  • Improvement in listening skills – Children need to concentrate in order to comprehend when they are being read to, in other words they need to pay attention and listen. When they are listening, they are more likely to sit still and this develops a longer attention span.
  • Cognitive development – Reading is a much more complex task for the human brain than watching television, for example. Reading strengthens brain connections and builds new connections; this helps to build skills such as problem-solving and reasoning.
  • Development of imagination and creativity – Books and stories open up a whole new world to your child; many stories go beyond the real world and employ fantasy elements that get children thinking outside the box. They use their imagination to “see” what a character or place looks like. Often children already have vivid imaginations, so reading serves to further feed their creativity.
  • Social and emotional development – Reading to children can teach them how to cope with difficult or stressful experiences and provides an opportunity to talk about real-world situations in age-appropriate ways. As children develop they begin to imagine how they would feel in that situation and this helps them to develop empathy. Reading teaches children about the world around them and helps them to model what happens in various situations. By reading a variety of books, children can learn about people, places, and events outside of their own experience and develop the skills to deal with something new. Reading also has a beneficial impact on a child’s mental health as they can explore their emotions and vulnerability by observing a feeling or situation from a distance through the story in a book.
  • It is fun – As children develop a love of reading and/or being read to they become immersed in the stories, they can laugh at every funny anecdote, get excited as the story unfolds and be surprised by plot twists and turns.

Importance of reading for children

Studies show that reading for pleasure makes a big difference to children’s educational performance as a child’s reading skills are important to their success in school; their literacy level impacts on their success in all other subject areas. Children with good literacy skills do well in other subjects as they are able to comprehend more easily and to express their ideas and knowledge, both verbally and in writing more fluently.

As children develop their reading skills they also develop their reading comprehension, that is, their ability to understand a written passage of text. It is the bridge between being a passive reader who takes nothing from what they have just read and an active reader who engages with what they are reading and who reads with an open and questioning mind.

This is the crucial link to effective reading that is essential for a positive academic, professional and personal life.

How can parents encourage reading?

The key to encouraging reading habits in children is reading with them from a young age and having a wide variety of books at home so children recognise books as an essential part of life.

Other ways to encourage your children’s reading include:

  • Rediscovering your own taste in children’s books so that you can talk enthusiastically about books you read as a child that you will introduce to them; children love to try things their parents did as children.
  • Not being afraid to expose toddlers to unfamiliar subjects. Take advantage of this time to expose them to a balanced menu of characters that can capture their imaginations.
  • Encouraging children to express what they like about their books and finding more books like those.
  • Respecting your child’s book preferences – Your child may already be surprising you with independent tastes and opinions, so encourage this in their choice of reading material.
  • Making reading mutually satisfying – Make a special time and comfortable place to read; the more you do this the more reading will be associated with pleasure.
  • Showing your delight as your child’s reading skills develop, say well done and let them know how pleased you are when they get things right.
  • Not getting so caught up in your own reading that you ignore your child’s comments and queries. Interruptions show that your child is engaged and wants to know more.
  • Acting as a role model and reading in front of your child. Watching you reading magazines, newspapers and books shows your child that reading is important. Encourage your child to join you with their own book while you are reading.
  • Visiting your local library – Help them to get their very own library membership and take advantage of the selection of books on offer by letting your child pick out a book that catches their attention. Also having a limited borrowing time can encourage finishing the book before it has to be returned. Sign up for library events that will get your whole family inspired to read.
  • Exposing children to diversity in books – This will prepare them for life in a diverse world and gives you the opportunity to discuss diversity in an age-appropriate way.
  • Making reading a habit, for example a bedtime routine, helps your child learn to associate reading with relaxation.

How can teachers encourage reading?

A lot of a teacher’s time is spent encouraging children to read in school. Some of their students will develop a passion for reading whilst others will dislike reading and won’t want to read for pleasure. Helping children to develop a passion for reading for pleasure will have benefits that are far-reaching, meaning that the efforts of educators are more important than ever.

Ways to encourage your students’ reading can include:

  • Knowing your students’ level of literacy – This is important for choosing text, books and other learning materials. Reading should neither be too hard, at a point where students can’t understand the text and therefore can’t benefit from it, nor, on the other hand, too easy. If the student understands everything in the reading there is no challenge and little or no learning.
  • Encouraging your students to highlight and underline valuable information as they read. Have students write notes on the pages they are reading to help them stay focused and improve comprehension. If you are concerned about them marking books then provide photocopies of the text. Students should also be encouraged to write down questions as they read to receive more explanation on a new concept or to define a new word.
  • Setting reading goals – Have each student set their own reading goals. This can help them take action in building reading skills and students will be more mindful of how they are improving.
  • Reading in portions – Long, complex reading can be more digestible by breaking it up into shorter segments. This will help students retain the information as the class discusses the materials. It can also help students build confidence in understanding complex subjects.
  • Being a reading role model – As with most activities we expect children to participate in, it is a good idea to model what good looks like. Help children envisage what a passion for reading looks like and how inspiring it can be.
  • Starting a book club or reading circle – Book clubs and reading circles are a popular part of many work and social environments, and there is no reason why it can’t be a part of your school too. Be sure to get buy-in from pupils by giving them control over which book is chosen. After reading the book, or just a few chapters, get together somewhere quiet and comfortable to discuss it. If you think this won’t work on a regular basis, try special one-offs every now and then. That way, there is no big commitment involved.
  • Arranging an author visit – Is there a local author in your area that might consider making an appearance in your school? Bringing someone as passionate and inspirational as the authors themselves is priceless when looking to arouse the imaginations of young people.
  • Getting the parents involved – If you can get some interest from parents at home, you will go a long way to ensuring that your students are reading for pleasure. At the next parent-teacher meeting make sure you reinforce the importance of reading and how it can impact every subject, not just English.
  • Embracing World Book Day – Chances are your school already celebrates World Book Day but embracing it as enthusiastically as you can is one of the best ways to inspire pupils to love reading. Give your students control over decisions of what to do as a class, set them up a project team with defined roles and responsibilities to organise their event.
  • Running a reading challenge – A little friendly competition never hurt anyone. A reading challenge may be just what you need to incentivise some pupils to pick up a book. Give your class a goal and they will have a reason to read, rather than just because they “have to”. Ideas could include a checklist to read certain classics or a book from each genre, with prizes for those who do it, or you could hold a photo competition, where groups of students recreate a famous scene from a set book.
  • Writing book reviews – Ask students to write up a short review explaining what it is they loved about a certain book and why they would recommend it to others to read. If you have a school magazine or Moodle blog you could publish the best reviews.

In conclusion

Reading for pleasure is a great habit. Like all habits, it needs repetition and regularity to establish itself. Once children have been bitten by the reading bug, you will find that they are reaching for books in their social time more and more often. The most important thing is to create a feeling of joy around reading that lasts a lifetime.

Reading at any age expands the mind and has been proven to keep our minds young, healthy and sharp, with studies showing that reading can even help prevent Alzheimer’s disease.

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8 Reasons Why Reading is So Important

Why Reading is So Important?

Everyone knows that reading is important, but have you ever asked yourself why that is so? In this post, I will list out 8 reasons why reading is important. I hope you can really find out the reason why reading is so important for you, so you can get a brand new desire to explore the world of reading.

 

1. Expose Yourself to New Things

Through reading, you expose yourself to new things, new information, new ways to solve a problem, and new ways to achieve one thing. Who knows – you might find your new hobbies within it. Who knows – you might actually explore one thing you really like and it may end up becoming your career and success in the future. Exploration begins from reading and understanding.

 

2. Self Improvement

Reading does help you form a better you, doesn’t it?  Through reading, you begin understand the world more. Through reading, you begin to have a greater understanding on a topic that interest you; for example: how to build self confidence, how to make plan better before taking action, how to memorize things better and more. All of these self improvements start from the reading; through reading, you create a structured path towards a better understanding and better actions to take in the future.

Books are the quietest and most constant of friends; they are the most accessible and wisest of counselors, and the most patient of teachers.  -Charles W. Elio-

3. Improve Understanding

The more you read, the more you understand one thing: the A to Z of a thing. Let me give an example here: reading allows you learn more about crocodiles and their habits. That you need to be aware of places it usually lurks for, the purpose of staying away from being harmed or bitten. Or perhaps you can try by real life experience, in approaching the crocodile, to see what happen. It can also help you find out the truth of something, right? Reading also increases the understanding of the rules of life, in order for you to adapt, adopt and accommodate into the society better. To play well in a game, you first need to understand the rules well.

 

4. Preparation to Action

Before you take action on anything, where should you seek for help and guidance? Reading is an essential way which can help you out. In today’s world, getting reviews and feedback from other people can make a big impact on your next decision, and the pros and cons of each choice. Read about how to cook a meal; how to play chess; which place is nice for the holiday family trip; read the menu before ordering food, read the manual before using a new gadget. These all can help you become more prepared before you really get into it.

Read > Learn > Do > Achieve

Reading is a starting step of many things, which build a more solid stairs for you to climb up achieving something big out there.

5. Gain Experience from Other People

When you are reading, you are actually gaining the knowledge and experience of someone. It can hasten your success towards a goal, as you don’t need to repeat the same mistake while focusing on the right path in achieving one thing. It’s like a mountain of gems for you to discover in books, which contain people’s successes, failures and advice. Life is too short for you to keep repeating the mistakes that had been done by other people in the past, in order for you to reach the results that someone might already reached. There are more than four thousand billionaires and 12 million millionaires today. To become one of them, the first thing is to learn and get to know their past, what they did in the past that makes them where they are today. Reading is a great path to get to know them, and learn from these great people.

The art of reading is in great part that of acquiring a better understanding of life from one’s encounter with it in a book.  | André Maurois

6. Tools of Communicating

Communication is the most important tool which can be transmitted through reading. As you communicate through reading, you understand more, and thus you can communicate better with people. As with a person that knows nothing, he hasn’t had anything to share, and he probably doesn’t even understand what people are sharing. Through reading, you build a more solid foundation for communication. It is one of the most important tools we use every day to connect with each other. Whereas if you don’t read, you can’t even connect with the world and what people are talking about out there, including understanding what this article is all about. Reading connects you with the world.

 

7. Connecting Your Brain

When reading, you’re in full silence because reading connects directly to your brain. In silence, you seek for more; in silence, your brain is clear and focuses. Thus, you learn and grow, and therefore you feel and see from the point of view of the author about everything in life. Hence you shape a better self.

Because silence exists with total abandon, it is fearless. Because silence is fearless, it holds the power that can break through any barrier. | On Silence

8. Boost Imagination and Creativity

Reading exposes you to a world of imagination, showing you nothing is impossible in this world. By reading, you are exploring a different angle to see a thing you’ve known, on how different action leads to different results. Books are beyond imagination. It’s like a huge spider web, where you keep linking to more and more to things you knew, and things you just learn, structuring  new solutions and answers.

So in your opinion, why is reading so important to you?

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Recommend Books: 10 Most Popular Self Help Books That Will Change Your Life

[author] [author_image timthumb=’on’]http://inspirationboost.com/wp-content/uploads/2012/06/JJ-Wong.jpg[/author_image] [author_info]JJ Wong – Co-founder of Inspiration Boost is passionate in self development & improvement. He loves reading, especially on personal growth, success stories, business related and more. Dedicated in sharing the positive energy to everyone around the world.[/author_info] [/author]

Why is it so important to read books?

11/17/2015 15:50

  • knowledge
  • books

A terrible and unusual epidemic has swept our world.

Photo from www.spletnik.ru

A massive disease that few people notice and few take seriously, although it has the potential to lead to much more devastating and dangerous consequences than any Ebola, bird flu and other devastating diseases. This disease has no common name, but we may well call it an epidemic of illiteracy, and the main reason is the refusal to read and dislike of books.

It is a terrible and widely observed fact that people stop reading and more and more often consider reading as an empty and useless pastime. “Why do I need books? What will they give me? – people ask with utilitarianism so inherent in the 21st century and the desire to seek profit and benefit for themselves in everything.

Each of us has things, significant or stupid, important or meaningless, big or small, that captured our imagination in childhood and the memory of which has survived to this day. When I went to my home library in my early school years, looking through and choosing books, I somehow accidentally noticed that one of them had a circulation of one and a half million copies. I was genuinely surprised, trying to imagine such a huge, or rather even a colossal number of books. Solely out of naive childish curiosity, I began to look through all the books, looking for what their circulation was – Dreiser’s American Tragedy – 200 thousand, Goncharov’s The Cliff – 840 thousand, Turgenev’s collection of novels – 4 million 400 thousand copies! It became a kind of game for me, where you had to find the champion and the winner with the largest circulation. And such circulations published a huge number of different books. Now take any book of recent years and just compare the numbers.

People were reading quite recently! Of course, the Soviet Union was once the most reading country in the world. Of course, many will object, saying that then people did not have the Internet, telephones, and televisions, even in the late 80s of the last century, were not so much a luxury item, but to enjoy watching Swan Lake and contemplate news about the next The incredible achievements in the building of communism and the multiple overfulfillment of the five-year plan could not be achieved by everyone.

But the worst part is that some not only don’t understand the problem, but even pride themselves on not reading anything. I had dialogues of this kind several times:

– What did you read this year?

– The last time I read a book was in the fifth or sixth grade! – a second-year student answers me with a wide smile and some undisguised pleasure. However, some with regal majesty say that they have never read at all and are not going to read.

Hearing such words is at least unpleasant, and sometimes even painful. But often there is also the opposite type of people who consider themselves exceptional only because they read a lot, about which they try to inform as many people as possible.

Reading books is not something to be proud of! You don’t brag about what you eat for breakfast or dinner, do you? Have you ever seen people say, “I ate today! Ate three times! That’s it!” and at the same time they think to themselves: “Here I gave them! Let them envy! It is possible that in some unfortunate and impoverished African country this happens, but certainly not in Russia. And why? Because food is food for our body. And just as food gives us strength and strengthens physical health, books are natural and necessary food for the mind, for the intellect, for the mind. What happens to a person who fundamentally refuses food? Nothing good, it won’t last long. Book hunger, of course, will not kill anyone (at least not directly), but it has the same negative effect on the intellect. Without new ideas and thoughts, without new images and heroes, without books and long texts, we put ourselves on a mental diet that leads to intellectual anorexia.

Even if we discard the banal words that reading is a great way to spend leisure and recreation, and look at books from a purely practical point of view, there are many benefits of reading here too.

First, the more you read, the better you speak and write. Books develop our speech, make it rich, literate, rich, bright, replenishing and expanding our vocabulary. Ultimately, this is useful not only for journalists, teachers, politicians or lawyers. This is necessary for each of us.

Secondly, books teach a person to think, develop his imagination, give him a basis for creating his own ideas, plans and projects.

Thirdly, novels, novellas and short stories make us better. They awaken in us empathy – a feeling of empathy that we first experience for our favorite characters, and then for the people around us.

Fourthly, books make us wiser and warn against making stupid and often fatal mistakes. After all, many of us, without directly dealing with scoundrels or scammers and not knowing all the methods of their influence, can cruelly pay with money, health, honor, freedom.

Some will find the meaning of their lives in books, some will be motivated by them to make important and big changes, others will find peace of mind and inner harmony with their help, etc. And there is no need to say that books provide professional growth, contribute to moving up the career ladder, since this is an obscenely obvious thing.

And, of course, there is one more thing. The reader of books has always seemed and seems to be smarter. It happens that this is not always true, but … nevertheless.

It is likely that in 30 years the situation will be even worse. It is quite possible that they will point the finger at the reader and say in a mockingly caustic tone: “Hey, look, this is the fool who reads antediluvian books instead of looking at funny pictures, holograms and 6D printing!”. I don’t want that kind of future. And you?

Dedicated to the Year of Literature in Russia.

Alikhan Dinaev

All rights reserved. When reprinting a link to the website of the news agency “Grozny-inform” is obligatory.

why is it important to read? — Business blog

Business

Uncategorized

There is a generally accepted opinion: reading develops. But what does it develop? How? And what specific “reading” will be useful in work and business?
We will consider the issue from the perspective of science and the experience of Delovoy.

The brain while reading under MRI and the supervision of scientists

“The reader lives a thousand lives.”

George Martin, author of the books adapted for the TV series Game of Thrones.

Reading “Gone with the Wind” by Margaret Mitchell, we put ourselves in the place of the heroine Scarlett and vividly experience her difficult female fate. After reading “Elon Musk: Tesla, Space X, and the Road to the Future” by Ashley Vanson, you may want to:

  • fly to Mars,
  • buy an electric car,
  • create an innovative business and earn millions.

Scientists from the University of Oxford studied the human response to reading. To do this, they used an MRI machine to scan brain activity. John Stein, professor at Oxford University: “We are so “get used” to what is happening that the brain reacts to the book in the same way as if we really participated in the described.”

That is, by reading fiction, we can give ourselves the missing emotions. That is why women are so fond of romance novels, and men are so fond of adventure.

The reason we start reading determines how we perceive the book.

If we pick up a book about a specific business method, we analyze how we can apply what we have written to life. If literature is useful to us, then the brain evaluates such reading in a completely different way.

Scientists from Stanford University used an MRI machine in an experiment with a group of PhDs in Literature. Subjects were placed in an MRI machine and asked to read a Jane Austen novel that was projected directly inside the machine. It was necessary to read in two ways: “just like that” and if the result of reading was an analysis of what was read and a report on it at the conference.

Detailed and analytical reading included certain cognitive functions in the brain that were not involved in “pleasure” reading. There was a sharp change in the types of nervous activity in the brain. The blood circulation in the hemispheres began to activate its previously “calm” areas.

More reading relieves stress

Research by David Lewis, a neurophysiologist, focused on how to relieve people of stress. Lewis and his colleagues tested several activities. First, a group of volunteers was introduced into a state of stress, then they were offered to calm down in various ways. Surprisingly, reading has become the most effective method. The conventional wisdom that music, drinking tea, and walking is the best way to relieve stress turned out to be wrong. Relax muscles and normalize heart rate – it took only six minutes when the volunteers read.

Business center “Omega Plaza”. Delovoy offers ready-made office space in this building. The author of the photo is Nikolai Rykov.

Executive Rule:

Visionary business leaders encourage their employees to seek new knowledge. A bookshelf in the office lounge is a great start to the “reading break” tradition. Another effective way is to introduce a rule in the company for each employee: share what you have read in a corporate blog or at a company development meeting.

Evidence from businessmen

Successful companies and enterprises are the result of the work of teams and their leaders. Erudition, the basics of management, economics and other strategic knowledge help managers keep the right course of business.

The information world has introduced a huge number of new forms of information presentation. The author’s book remains the most complete, logical and complete. If you are used to printed books, then publishing houses delight us with beautiful volumes with designer covers. If you prefer everything digital and compact, then the e-book option is for you.

The form of the publication itself is not as important as the influence of literature on your personality and business qualities. Books push you to search for the author’s view of the world. And at the heart of any business lies precisely this principle of personal understanding of things.

Tatyana Sokolova, the founder of the Delovoy office center network, told us about her books and their usefulness in practice:

“If we talk about inspiration, we can’t ignore the volume Phenomenal Memory. Methods of memorizing information” from Stanislav Matveev. In this book, first of all, what is valuable is that the author writes not about hypothetical methods, but about what he has tried on himself. And, I must say, very successfully: Stanislav is the Russian record holder in memorization. He tried on himself all the known methods of mnemonics, selected the most effective ones and wrote about them in this book.

What the book is about:

  • How to apply seemingly complex techniques in life. All guidelines are supported by numerous examples and illustrations.
  • Written primarily about saving time. You will be able to memorize everything right off the bat: pin codes, names, reports and presentations, important dates, foreign languages.

The most important thing for me:

Particular value is in practical working models. At the same time, several options for methods are given and you can choose what you like. At Delovoy, the work of Stanislav Matveev formed the basis of mandatory staff training. We have a lot of small information that needs to be memorized and sorted in the company’s way.

Another book that has influenced my views and my business. This is Blue Ocean Strategy by Kim Chan and Rene Mauborgne. The expanded title of the book contains an explanation: “How to find or create a market free from other players.” In addition to the text, there is a business institute with the same name. This illustrates the large number of followers of the ideas and philosophy of the business of the future described in the book.

What the book is about:

  • How to work with value innovation, what characteristics in the consumer’s value system should a product / service have.
  • About ready-made algorithms for going beyond the boundaries of the market and beyond the existing demand in principle.
  • How to manage an innovative idea and bring it to the market correctly.

The most important thing for me:

  • System approach.
  • Disclosure of a not entirely intelligible topic: new niches that do not yet have clear parameters and properties.

The strategy of Delovoy and its new products is based on this concept of Kim Chan and Rene Mauborn. We are bolder in setting new strategic goals and experimenting with proposals. We are increasingly groping and delineating the boundaries of our niche – office and business infrastructure for small and micro businesses.

Reading is really useful

We think we have managed to prove that reading books is really useful.